Existing Poster - One Missed Call

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One Missed Call

• The poster provides us with the film title, a tagline, the releases date and an image. The tagline gives you a hint or a clue to the genre of the film using words such as 'die'. Taglines are also memorable ad stick in your mind therefore making you more likely to see the film. Another advantage if a tagline is that they can be used in any promotion and marketing.
• The title is in a simple serif font and is coloured white, and is on a black background. Therefore acting as a contrast. It enhances the feeling of nothingness, along with the feeling of melancholy. The darkness can also bee seen as a black out suggesting that characters may become unconscious making them vulnerable which may lead to their death. Black also connotes evil immediately showing us the type of genre the film is.
• The central image is a disturbing image that at a first glance shocks the audience. However is we get a closer look we can see that the image of the face has been created by superimposing three faces together. The screaming mouths that represent the eyes and contrast with the smirking mouth of what appears to be the torture. The black inside the mouths once again connote the feeling of nothingness linkng to the black background.
• The image shows flesh which makes the poster more intimate and close yet is still mysterious. It creates an emotional attachment with the person which is hard to do if the image is of an object e.g a house.
• The red colour of the tagline connotes blood and danger, this colour is a typical code and convention (sign) of anything relating to the horror genre.
• The white writing at the very bottom of displays the producers and directors and people involved in creating the film. This writing however is in a small font as it it not seen to be a hugely important part in the advertising of the film. Although the writing is white on a black background there is not much focus on this part, this is a code and convention of film posters.
• The tagline 'what will it sound like when you die?' is a rhetorical question so makes the audience think. This may incline them to watch the film and find out the answer to this question.
• Poster gives us an idea of what the film may be about through the image of the phone and the title itself, 'One Missed Call'.
• The image is the main focus and is central to the poster.
• The eyes are then drawn to the title which is centre aligned but further down the page.
• Lighting on the image focuses on the face and fades away into black.
• There is also lighting on the hand and the phone suggesting its significance.
• It is a graphic image merged into a photo image to create eyes out of other faces . This give the feeling of unnatural beings.
• The yellow tinge to the flesh suggests illness and abnormality.
• 'January 4' is in red so as it stands out more than the other white writing, although still a small font so it does